Types of research: Qualitative: Focus groups ( Primary ) Interviews ( Primary ) Reviews ( Secondary ) Quantitative: Questionnaire ( Primary ) Internet ( Secondary ) Books ( Secondary ) Primary Research - New research, carried out to answer specific issues or questions. Secondary Research - Makes use of information previously researched for other purposes and publicly available. Qualitative Data - Typically descriptive, in-depth data used to find out how people think about a given product. Open ended questions. Quantitative Data - Data that can be measured numerically. Close ended questions (Yes/No). Common example is the Likert Scale - Responses from strongly agree to strongly disagree.
On the whole this is a really good first attempt of textual analysis Harrison!
ReplyDeleteMake sure that you refer to each micro-element and that you check over your SPaG.
Get into the habit of talking in third person when writing a textual analysis piece "The viewer can see that..." "This suggests/this connotes that...".
You've made some great observations, but to push this further try and discuss more than one/two micro-elements at a time. For example, you've discussed the blue light in your first paragraph, but you could explain what the connotations of that colour suggest as well as the camera shot.
Good job!
Miss C